Where is website title

MLA no longer requires web addresses in citations, but suggests that you include them anyway as your professors may still require them. Put angle signs carets around the web address. The Internet Movie Database. Information Literacy Kent Library.

Author, editor, or compiler Not all web pages and websites list the names of individual personal authors, editors, or compilers. Example: Didd, Katy. Title of Website Like the document title, this is usually at the top of the page, and also may be at the very top of your browser.

Institution or organization associated with the site You want to discover the university, government agency, business, etc. Date of electronic publication or last update This information is usually found at the bottom of the page. Keep your title concise but precise to give your visitors the information they need. Website titles written in all caps are generally viewed upon as bad form and come across as unprofessional and often spammy.

Whilst you may be enthusiastic to communicate your website information, nobody wants it shouted at them. The only exception to this rule is if your brand name is written in all caps, and even then it should be placed at the end of the website title. Otherwise to format your title tag correctly, capitalize either by sentence case where only the first letter of the first word is capitalized or by title case where the first letter of most words is capitalized.

Website titles should be optimized for one selected keyword and the chosen phrase should appear in the title in a natural manner. Keyword stuffing is the opposite of this and happens when other irrelevant keywords are placed throughout the title to try and manipulate page rank. Each page on a website should be unique, so page titles should be too. Ensure that each page's title tags are optimized so that they reflect the content found on their specific page. Displaying clear information will allow search engines and users to understand what information your content contains and what that specific page is about.

Duplicate web pages harm search engine rankings through robots failing to differentiate the differences between the pages, and therefore considering and ranking them as the same page. To identify duplicate title risks lookout for two or more pages with similar content and page titles whose only differences are their URLs, or two or more pages with similar page titles but that possess different content on the pages. Prevent duplicate titles by creating website titles that accurately reflect the page content, even if differences between pages are only minor.

Website title creation is often overlooked as a minor aspect of website creation and SEO optimization. Healey Library Building Is Open! Contact Us. Email Us. Research Consultation more info. Text Call Related Topics. Powered by Springshare ; All rights reserved. Report a tech support issue. Here are the best practices you can apply in crafting a rank-worthy website title to generate traffic for your website. Your website title tag must be strongly anchored in SEO.

You have to use words people mostly use in researching something. In the SEO world, they call these words as keywords. Keywords are words a user usually types on search boxes to look for something. How do you know what words to use? One way is by thinking like a user.

Put yourself in their shoes, if you are searching for something, how do you type it in search boxes? Brainstorm ideas, find the mix of words you would usually use when searching for something, and write it down. After doing your research pick a keyword to target and if you can, put them at the starting part of your website title. Because bots crawl your website from left to right. Putting it near the start of your website title makes it faster for bots to crawl on them, thus quicker for them to know the purpose of your site.

This makes your website title tag an SEO title. Avoid unnecessary fillers. Do not stuff your website title with irrelevant words just to make it rank.